Some domains are purchased and set up to redirect to a different web page. This is the process of domain/URL forwarding.

Before Learning About URL Forwarding: Domain And URL Briefly Explained
In order to understand domain/URL forwarding it will be beneficial for you to know what a domain is and what a URL is. A domain is the name of a particular website that represents a business, charity, or individual. Domains are more commonly referred to as domain names. A URL stands for Uniform Resource Locator. It is what is used to identify the location of a website that is displayed on the Internet. It is also commonly referred to as the URL address, website address, or the website URL.

No matter what country of the world a person lives in a particular domain name URL can be typed into a search bar-provided search preferences are set for international search engines.

Why Use Domain/Url Forwarding
There are a few different reasons why domain/URL forwarding would be used. One of the most common reasons for applying domain forwarding would be to be able to apply a short URL to a web page that has a longer URL address. The reason why shorter URLs are encouraged is because they are easier to remember and they look more professional. These shorter URLs are domain names which will often redirect to a location other than a website’s home page.

Another reason why domain/URL forwarding is used is to help bring traffic to a site that is inquired by a misspelling. For instance, perhaps a person would type in the URL to the website “Stationary.com” into a search bar-which is a misspelling. A misspelled version of a domain name could be purchased by the person who may own a website called Stationery.com. Another reason why domain and URL redirection may be used is to help make sure that users know that a site domain has moved to a different location. The domain name may possibly have changed in the process as well.

Setting Up Domain/Url Forwarding
Usually cheap or free URL forwarding can be set up through most major domain name registrars and web hosts. One of the most popular of these is Go Daddy.com, which is one of the numerous domain registrars that are listed in the ICANN directory. There are other types of forwarding as well. For example, URLs are attached to script advertisements, and these can usually be directed to domains.

Another Kind Of Forwarding
Another type of forwarding is e-mail forwarding. Usually this particular service is offered very cheap by most e-mail clients-usually only a few dollars to $20.00 a year. Some ISPs even provide free e-mail services with free e-mail forwarding.